Waterpik | “Sonic Fusion” | :30 Commercial

Waterpik | Sonic Fusion | Commercials

Waterpik | Sonic Fusion | "Corn" :30 Commercial

Waterpik makes oral health products, including water flossers and shower heads. The company is based in Fort Collins, Colorado and is a subsidiary of Church & Dwight.

The Challenge: Waterpik’s oral care division needed commercial spots featuring Dr. Chris Strandburg demonstrating the features of their new SonicCare flosser for this national campaign.

The Solution: We worked with the our partners at Idolum to film a few spots in a single day at a local dentist’s office here in Denver. Robin Schmactenberger Produced the spots, and Tom Miller was Director / DP. Tom has directed several commercial spots for WaterPik over the last couple of years both for their oral care and shower head divisions.

Client: WaterPik | Brand: Sonic Fusion
Producer Robin Schmactenberger
Director: Thomas Miller
Post: Idolum

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